Astor Media has announced the appointment of Laura Strelconoka as campaign manager, supporting client advertising and marketing campaigns across its full portfolio of brands.
In her new role, Strelconoka will work across The Intermediary, Workplace Journal, Business Motoring, Business Vans, Motor Trade News, The Haulier, Touring, Motorcycle Dealer, and Leasing Broker News, overseeing the delivery of multi-channel campaigns and supporting social media planning and reporting.
She joins Astor Media from Monterosa, where she worked as sales and marketing coordinator, supporting the end-to-end sales process, managing CRM systems, and leading on campaign execution and lead generation.
Before that, she held a client-facing role at Lavery Rowe Advertising, managing print campaigns and maintaining long-term relationships with national advertisers.
Brian West, group sales director at Astor Media, said: “Laura brings exactly the mix of commercial awareness and operational discipline we were looking for.
“Her background across both agency and in-house environments gives her a well-rounded understanding of how to manage complex campaigns effectively.
“She’s already shown great initiative and attention to detail in her career, and I’m confident she’ll make a real impact as we continue to scale up our commercial delivery.”
Strelconoka added: “I’m excited to be joining Astor Media at a time of real growth and to start this new chapter working across such a diverse portfolio.
“I’m looking forward to getting stuck into the projects ahead and collaborating closely with our brands and clients to deliver campaigns that make an impact.”
Strelconoka will work closely with the sales, operations and marketing teams to support campaign planning, reporting and delivery across Astor Media’s multi-sector portfolio.